Integrity: We conduct ourselves ethically, transparently and responsibly.

Commitment: We conduct ourselves in a responsible, professional and positive manner.
 

Innovation: We constantly implement improvements in our products that generate greater benefits to our consumers.
 

Passion: We involve in our daily work the passion for our products and in everything we do to achieve excellence.
 

Initiative: We generate new ideas and turn them into competitive advantages increasing our market share.
 

Customer satisfaction: We improve people's quality of life.
 

Trust: To build day by day the trust of our customers, partners, distributors, etc.
 

Responsibility: To offer our consumers products with the highest quality and that they fulfill their therapeutic action or promised benefits.